Privacy Policy


Privacy Policy

This Privacy Policy describes how Generation.e, as a data controller, collects, uses and discloses information, and what choices you have with respect to this.

How To Contact Us

Please feel free to contact us if you have any questions about this Privacy Policy or if you are seeking to exercise any of your statutory rights. Contact

What And Who Does This Privacy Policy Apply To?

This Privacy Policy applies to individuals and companies who are current or former clients, who we have been in communication with us directly about our events, who subscribe to our newsletter and those who are in positions and organisations for which our events would be suitable.

Why We Process Your Data

We may process your data for a number of different purposes:

  • To keep you up to date with the latest, relevant content we have published

  • To keep you up to date with and invite you to be involved any of our events

It’s in Generation.e's legitimate business interest to keep its clients and prospects informed of our latest content and events.
We process this data and use direct marketing as part of this legitimate interest. It’s necessary for us to use a variety of direct marketing channels and messages to ensure our contacts are kept informed, and, wherever possible, we make sure the messages we send are targeted and relevant. Any direct marketing we undertake complies with e-privacy rules on consent.

How Do We Collect Your Data?

We collect your data either directly from yourselves or via linked-in, web search or approved third parties.

For How Long Will We Hold Your Data?

We hold client data until such time as you advise us to remove it. We hold prospect data for for 3 years. If you’d like more information about how we store your data, please contact us directly.

What Might You Expect To Receive From Us?

  • Email updates on new developments in the smart mobility sector.

  • Emails about our events

  • Occasional calls to discuss your potential participation in our events

Types Of Data We Collect We collect:


  • Your name
  • Your job title
  • Your organisation
  • Your organisation type
  • Your email address
  • Your contact number
  • Details of any contract we have with you if you are a client


Third-Party Tracking Technologies

EVRT uses third party tracking technologies in our website which help us collect information about those companies that visit our site. We currently use Google Analytics for this purpose. For information about cookies, see below.

We will email you within 30 days of adding your name to our list and within that email you will be able to link to our privacy policy and/or unsubscribe from future emails by emailing us at with unsubscribe in the subject line.
You can choose to permit or restrict the use of these technologies through your personal
browser settings. 

Third Party Data

Generation.e may use third party data for marketing purposes but individual data is never disclosed to us.
This data may be combined with other information we collect and might include aggregate level data or it might be more specific: for example, how well an online marketing or email campaign performed.

Recipients Of The Data We Collect

We use third party suppliers to carry out some of the processing of personal data on our
behalf. We always take all steps reasonably necessary to ensure that your data is treated
securely by these third-party providers.

Your Rights Over The Personal Data We Hold

You can reasonably request access to the personal data we hold on you, at any time, and we will provide that information within one month of your request at the latest. You can request inaccurate or incomplete personal data held on you to be rectified or completed or for your personal data to be suppressed or erased, and we will respond within one month of your request at the latest. We will supply any data you request in a CSV file.

Your Right To Object

You have the right to opt out of our direct marketing at any point, and we will deal with your request right away. You can unsubscribe from our emails automatically emailing us at with the word Unsubscribe in the subject line. 

Data Protection Authority

You have the right to raise a concern or lodge a complaint with a relevant supervisory
authority. In the case of the UK, it is the ICO -

Data Security

Please refer to our Information Security Policy

Changes To This Privacy Policy 

We review our data protection and privacy procedures and policy regularly and post any changes to our Privacy Policy on this page. We will inform you via email of revisions to the privacy policy.